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IFA Members Can Connect And Engage Virtually on FranSocial

International Franchise Association President & CEO

Stephen J. Caldeira, CFE, International Franchise Association
President & CEO

We know the value that IFA members put on the networking and educational opportunities IFA provides through our conferences and programs throughout the year. Last month’s IFA Convention was no exception, bringing more than 3,500 franchising professionals together to learn, share and network in Las Vegas. To build on that value, we are excited to enter into a new phase of member communications with the launch of IFA’s first-ever social network, FranSocial, exclusively for IFA members.

The site is designed to provide IFA members with an environment to connect, engage and share critical industry information and best practices in real time.

This new community will also help IFA communicate more dynamically with our members, by responding more quickly to your needs and receiving your input on critical industry issues.

This will only strengthen our ability to implement our mission to protect, enhance and promote franchising.

Through the various IFA member committee discussion rooms and other forums, members can gather virtually to continue discussions and problem-solving, and share documents that will help IFA committees to work to advance the IFA strategic priorities: Government Relations & Public Policy, Media & Public Relations, and Education & Professional Development.

We look forward to your feedback and suggestions on how we can make FranSocial a member benefit you can’t do business without. A special thanks to the FranSocial advisory group and the many IFA staff members who helped take FranSocial from idea to reality, paving the way for IFA members to virtually engage in this exciting new forum.

FranSocial is an evolving community. We will introduce new tools in the coming months to enhance your experience, including a mobile app to help you stay tuned in wherever you are. In the meantime, I hope you will visit the site, activate your account and start engaging in some of the discussions on topics front and center to all of us working in the franchise community. I look forward to seeing you there!



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