With less than four months to go until a historic election in our country’s history, it is becoming increasingly clear that we are headed for another extremely competitive presidential race and many tight House and Senate races that will in all likelihood leave the balance
Why should your company participate in a franchise trade? Why not?It’s a great place to meet people and introduce your brand to a new market. Minuteman Press has been franchising for 37 years and has become one of the largest printing and graphics franchises in
The reality is that consumers have changed the way they seek out information and make purchase decisions. Given the non-linear path to purchase brought on by the rapid adoption of technology, it’s more important than ever for multi-channel merchants to be firing on all cylinders.
Wouldn’t it be great if there were a cost-effective way to provide your franchise development team with contactable, qualified entrepreneurs guaranteed to become your next franchisee? Well, there is. Online lead generation portals and directories have been a part of the franchise recruitment process for
International trade missions have become one of the International Franchise Association’s most popular offerings, as the organization focuses its international efforts to provide members development and strategic opportunities. Following a highly successful mission to Indonesia and Vietnam, including significant media coverage and exposure across IFA
In the past two decades, India has witnessed a sea change in its foreign investment. Globalization, liberalization and growing brand awareness have resulted in India becoming one of the largest and fastest emerging markets. Being geographically vast and culturally diverse, India offers the most favorable
Whether to implement an area developer program is a decision franchisors make at various times during their business planning. New franchisors may question the need to implement an area developer program from the start. However, established franchisors contemplating growth may wish to expand into an
Gone are the days of consumer loyalty out of necessity. Today’s consumers don’t need to shop from the local grocer, merchant or restaurateur simply because they don’t have other options. With easy access to transportation and an interconnected world derived through technology, today’s consumers have