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Category Archives: International Development

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Franchises Gain Appeal in Myanmar

Franchise restaurant chains are racing to develop business in this Southeast Asian nation as its national wealth increases and some nations begin dropping economic sanctions. By Albert Kong, CFE   Having been to Myanmar three times over the last three years, and having met with

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Why “Wai,” McDonald’s?

If you do your research, your franchise can avoid most faux pas. By Terri Morrison     Before you greet clients in Copenhagen, Cairo or Chiang Mai, consider which behaviors can be construed as rude or even illegal.  Your goal is to establish rapport and

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Managing Risks For International Franchises

Overseas expansion can be very profitable, but careful consideration is required. By Andres Franzetti Today, roughly 95 percent of the world’s potential consumer population resides outside the United States. This substantial and largely untapped market is eager for consumer goods. International expansion has clearly become