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Category Archives: Events


Trade Shows Abound In Educational Opportunities

Trade shows are always great places to pick up tidbits of information, but within the franchise industry, they especially epitomize their trade: they teach others. After all, isn’t that was franchising is all about, teaching others to do what you already know how to do,


The Art of Diplomacy

The Women’s Foodservice Forum and the IFA partnered to host a one of its kind Leadership Breakfast during the IFA’s 52nd Annual Conference on Feb. 12 by focusing on a unique and timely topic: “The Power of Influence and the Art of Diplomacy.” The questions


Make Trade Shows an Important Part of 2012

It’s the age-old question: How does your brand get as many leads as possible for the least amount of money? As your franchise business gets deeper and deeper into the process, the discussion tends to branch off in many different directions. Where can the organization


IFA Executives Focus on Change, Communication and Challenges

Franchise executives discuss innovative solutions  to today’s business challenges. By Matt Haller Franchise business executives and multi-unit franchisees from across the spectrum of the industry gathered Nov. 16-18 in Miami, Fla., for the International Franchise Association’s Franchise Executive Leadership Conference. The three-day conference included speakers