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Monthly Archives: January 2015


Women Dominating Predominantly Male Industries

In all cases, relationship building and listening will serve well with clients. By David McKinnon     For women considering franchise business ownership in a predominantly male industry, there are several real and perceived roadblocks that one must overcome to succeed. Below are five ideas


Panetta Institute Honors Sen. Ron Wyden, Rep. Mike Rogers and CNN Correspondent Barbara Starr During its Jefferson-Lincoln Awards

The Panetta Institute for Public Policy’s 15th annual Jefferson-Lincoln Awards honored U.S. Sen. Ron Wyden (D-Ore.), U.S. Rep. Mike Rogers (R-Mich.) and CNN Pentagon Correspondent Barbara Starr this past fall in Pebble Beach, Calf. “Sen. Wyden and Rep. Rogers understand their roles as public servants and have shown


Geo-Targeting Your Digital Assets for Franchise Development

Geo-targeting technologies allow franchisors to attract and engage the best prospects with a customized online experience. By Michael Alston   All franchising is local. Both mature and early-stage franchises share the need to find qualified prospects for targeted geographic markets. For the mature franchise, prospects