Franchisors who understand “Big Data” and how to leverage it will be able to identify actionable insights. By Corey O’Donnell Using data to determine the best way forward is the difference between making a well-informed decision and taking a leap of faith.
India has seen massive growth and has emerged as one of the most important markets for foreign investors. By Patrick Hayden In April and May of 2014, more than 550 million people voted in India’s general election, the largest democratic turnout in
The most efficient structure for implementing a franchise business in Brazil will depend on the particulars of the case. By Luiz Henrique O. do Amaral The Brazilian franchise market has achieved an advanced level of maturity and reliability on a global scale.
With the Philippines increasingly becoming a consumption-led and service-oriented economy, the franchise model is a powerful tool for local development. By Josh Merin, CFE In mid-July, as typhoon Rammasan was making its way toward the Philippines, franchise executives from around the world
Lessons learned and a list of projects can help you build a new franchise brand. By James Thomson The Internet has transformed the franchise sales process forever. There is much information available that aspiring franchise owners now have at their fingertips. News articles,
Company growth comes through quality franchisees executing the brand’s vision. By Chris Goethe When you hear people talk about franchise relations, you may think about the communication and support that begins after a franchisee signs the agreement. But, for franchisors to frontload
Keys to reducing start-up costs, preserving working capital and protecting franchisee profitability. By Scott Simcik You’ve heard the old phrase “location, location, location.” The real truth is “location, condition and cost.” Location affects the visibility, customer traffic and gross revenue. The conditionof
Franchisors need to give considerable thought to how crowdfunding may impact their franchise systems. By Joshua Schneiderman and Lulu Chiu Crowdfunding has been touted as the way to democratize investment. It seems to be one of those rare initiatives that garner the