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Monthly Archives: August 2014

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The Psychology of Healthy Franchise Relations

These seven evidence-based principles, if properly understood and implemented, will definitely create a positive foundation for creating healthier, more productive franchise relations. By Greg Nathan, CFE   The franchise relationship has several facets. A useful analogy is the three-legged stool. The first leg is the

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Finding and Using Mobile Apps During Your Convention

Careful pre-planning reaps numerous benefits. By Andrew Abrams   It’s time for your convention. Encourage everyone attending to download your convention application so they know what’s going on, where events are occurring, who else is attending, who’s speaking and who’s exhibiting. This app isn’t just

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Adding Vitality to Your Meeting’s Agenda

Attendees are again expecting an experience with their conferences beyond just content dissemination.  By David Gabri   There’s  a welcome return to the “business of doing business” with the improving economy, indications are that the demand for face-to-face meetings will continue to grow in from

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Setting Your Franchise up for Veteran Success

 To align your brand with veterans for the long term, you must make a cultural shift to become a veteran-committed company.  By Bryon Stephens The United States military has 1.4 million active duty servicemen and women and approximately 850,000 reserve personnel. As millions of veterans