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Women Dominating Predominantly Male Industries

In all cases, relationship building and listening will serve well with clients. By David McKinnon     For women considering franchise business ownership in a predominantly male industry, there are several real and perceived roadblocks that one must overcome to succeed. Below are five ideas

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Panetta Institute Honors Sen. Ron Wyden, Rep. Mike Rogers and CNN Correspondent Barbara Starr During its Jefferson-Lincoln Awards

The Panetta Institute for Public Policy’s 15th annual Jefferson-Lincoln Awards honored U.S. Sen. Ron Wyden (D-Ore.), U.S. Rep. Mike Rogers (R-Mich.) and CNN Pentagon Correspondent Barbara Starr this past fall in Pebble Beach, Calf. “Sen. Wyden and Rep. Rogers understand their roles as public servants and have shown

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Geo-Targeting Your Digital Assets for Franchise Development

Geo-targeting technologies allow franchisors to attract and engage the best prospects with a customized online experience. By Michael Alston   All franchising is local. Both mature and early-stage franchises share the need to find qualified prospects for targeted geographic markets. For the mature franchise, prospects